A UK agency has opened a new office on the Algarve aimed at wooing investor clients.

Fine & Country Algarve’s new branch is in Albufeira.

Managing partner Zoie Hawker says: “We have always listed properties in Albufeira as well as we could, but the lack of an office gave us a disadvantage. 

“One of the main drivers in us taking the decision is that none of the luxury real estate brands have offices in Albufeira. It is perceived as the ‘cheap’ mass tourism destination of the Algarve, but in reality, some of the most expensive villas on the coast are located here.”
 
The new office is part of Fine & Country Algarve’s broader expansion strategy.

Hawker explains: “We plan to have five offices in total, with the next one in Lagos, hopefully by 2025, depending on finding the right location and manager.“

The agency anticipates the new office will “represent 10% to 15% growth in our business over the next 12 months” and will be a satellite of the existing Almancil branch.

Hawker continues: “Trends in the Albufeira property market are the same as elsewhere along the coast, with the buyer market becoming more international, especially with strong growth from the USA. Our marketing and international events give us the edge.”