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Kensal on the rise! Yellow Brick Estates launch landmark Help to Buy project

Yellow Brick Estates, a London-based real estate development company, have successfully launched a new residential development in the heart of the Kensal Rise regeneration zone.

Kensal View provides 38 one. two and three-bedroom apartments, all of which are available through the government’s Help to Buy scheme.

Tobias Chang Pico, chief executive officer of Yellow Brick Estates, commented: “Kensal View is providing an incredible opportunity for purchasers looking to live one of London’s most sought-after ‘up and coming’ areas. With prices at the development starting from just £475,000, buyers will be able to own a brand-new apartment in the heart of the exciting regeneration zone.”


“The newly launched show apartment is now open, and we encourage those interested to make an appointment to come tour the development. This is truly a landmark project in the area and with the deadline on Help to Buy, we anticipate a lot of interest from younger buyers,” he concluded.

For a one-bedroom apartment, prices at Kensal View start from £475,000.

According to Rightmove, property prices within Kensal View have risen by 10% in the last year and are up 14% from 2020. Average house prices in the area exceed £1,000,000 - however, average apartment prices in the area are now at £665,667.

With all apartments at Kensal View being available via Help to Buy and prices starting from £475,000, Yellow Brick Estates’ says its development is providing purchasers with a more affordable option – to live in one of London’s most ‘up-and-coming’ areas.

Kensal rising to new heights

Kensal View is ideally situated and nestled within the Old Oak and Park Royal Development Corporation Area (OPDC), meaning the areas surrounding the development are due to see mass development and improved infrastructure.

The OPDC plans include the transformation of Kensal Rise into one of London’s most well-connected areas via the planned 'world-class transport interchange' at Old Oak Common, which is a ten-minute walk from the development.

Old Oak Common will accommodate 250,000 passengers a day and offer access to the West End in under 10 minutes on the Elizabeth Line upon its completion in 2026. Its set to be a Crossrail/HS2 transport super-hub.

Additionally, the regeneration of the area is set to entice new retail, leisure, and food and beverage businesses. Once completed, house prices in the area are predicted to increase at a healthy rate.

About the design

Designed by award-winning architect firm airc, the nine-storey building has a striking geometric façade with large windows and spacious balconies.

Centred around Yellow Brick Estates’ ethos of sustainability, Kensal View is a car-free development surrounded by ample green space and communal gardens. To coincide with the launch of Kensal View, Yellow Brick Estates have also revealed the developments’ show apartment which has been interior designed by RMF Studios.

The beautifully designed two-bedroom apartment showcases life at Kensal View by enabling potential customers an insight into life at the development. RMF Studios have created a bright and spacious living-space with bold colours along with a clever use of both bedrooms, and the open plan reception room as well as the kitchen.

The Kensal offer

Each of the 38 apartments at Kensal View have been finished to an exacting standard.

Residents will benefit from state-of-the-art kitchens featuring integrated Bosch appliances and bespoke kitchen units.

Alongside this, each of the bathrooms are fully tiled and have expertly designed baths and showers. Safety has also been at the forefront of design and residents will therefore also feel secure with each apartment having a built-in intercom system.

Prices at Kensal View start from £475,000.


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