Property developer Mount Anvil and its partner ExCeL London have launched The Ellipse at their Royal Eden Docks scheme, located in Newham, East London in the E16 postcode. The 15-storey building provides 117 apartments, each with balcony or terrace access, and is the only building at Royal Eden Docks which gives residents direct access to the 17 amenities focussed on easy living.
The scheme also has water views to the south and views of the central landscaped garden to the east. Prices at The Ellipse range from £410,750; for a studio apartment, £438,750 for a one-bedroom apartment, and £605,000 for a two-bedroom apartment.
Residents living at The Ellipse will have direct access to the 17 amenities. These amenities include a flexible workspace, a rooftop running track, cinema room, yoga studio, spin studio, gym, sauna, steam room, 20m swimming pool, 24-hour concierge and entertainment space. Kitchens at The Ellipse offer integrated SMEG appliances and storage facilities. Master bedrooms and guest bedrooms have bespoke wardrobes and finishes.
Royal Eden Docks is a partnership between Mount Anvil and ExCeL London providing 854 homes. H by Green transport options are available including 1,432 cycle storage spaces, electric car charging points and car club membership. The building has been designed by skyscraper architects Skidmore, Owings & Merrill.
Jon Hall, group sales director at Mount Anvil, comments: “The Royal Docks is transforming, the Mayor’s imminent arrival will mark a new era for the area, shaking off its industrial heritage into a thriving, creative and tech-enabled community. It is in London’s only local enterprise zone, which is benefitting from £8bn worth of investment, endorsed by both London and Newham’s Mayors’.”
Hall continues: “The pandemic has altered how we see home, and the 15-minute neighbourhood is an increased ideal for many. Residents at The Ellipse will have spaces for work, leisure and play on the doorstep – who else gets to go for wild swimming in The Thames after a day at work.”
Newham’s property market
According to statistics from ONS, in the last decade prices have surged up 88% (yet remain 35% below the average for London suggesting room for further growth (Knight Frank, Focus on Newham 2020). With the imminent arrival of the Mayor of London, Sadiq Khan, it is predicted that E16 will have the same investment trajectory as SE1.
Hall says: “The Ellipse is home to a huge range of amenities without having to even step outside. From the gym, rooftop running track, cinema room and flexible working facilities. Not only does Royal Eden Docks offer an incredible lifestyle, but it also enjoys upward investment growth.”
Will Castle, associate director at CBRE, comments: “Mount Anvil has been forward-thinking in both their design and approach to modern living in the Royal Docks. It is a stand-out scheme which is well connected, further aided by Crossrail which opens up the City and West End.”
The Ellipse is located close to the shops and amenities of the Royal Docks and also close to the future Crossrail station – with Custom House being 3-minutes’ walk away. Royal Eden Docks is located near to some of London’s most recognised schools, colleges, and universities.
The ExCel London is home to Formula E, The London Triathlon and other notable events. The Crystal Building will be the Mayor’s new home and the O2 Arena and Stratford Westfield are nearby.
Emma Fletcher-Brewer, head of City & East New Homes at Knight Frank, says: “Life at Royal Eden Docks takes modern London living and raises the bar. At The Ellipse, the highly anticipated latest phase to launch at RED, residents can live in the heart of a thriving ‘15-minute city’.”
Fletcher-Brewer continues: “Here, residents will be able to access everything they need – including work, home, retail and leisure – within a 15-minute walk or cycle. The natural rhythm of RED is focused on health and wellbeing, with the needs of residents at the very centre. We’re very excited to launch The Ellipse on behalf of Mount Anvil, and believe this latest phase will prove extremely popular with prospective buyers.”