Landmark regeneration in Hounslow – Hill and Notting Hill Genesis join forces

The property market in Hounslow is soon set to receive a major boost with the delivery of a ‘much-needed’ 780 new homes thanks to a landmark new scheme in partnership between award-winning developer Hill Group and leading housing provider, Notting Hill Genesis.

Once complete, Lampton Parkside will enable ‘residents to enjoy the best in West London living by combining an urban lifestyle with proximity to Lampton Park’s 40 acres of green open space and beautiful countryside’.

Designed by architects Allies & Morrison, Lampton Parkside forms the second phase of the ten-year Lampton Road scheme which has already started rejuvenating Hounslow due to a brand-new carbon-neutral Civic Centre and 160 affordable homes.

The scheme will be made up of 563 homes for private sale and 217 affordable units, each featuring an ‘extremely high level of finish’ which includes a fully integrated kitchen and ‘quality fitted’ bathroom suites. The team behind the development say the buildings themselves feature subtle brick tones ‘that perfectly complement the natural environment’.

Offering far-reaching views across the park due to the height of the buildings, the development has been designed around landscaped communal courtyard gardens.

The scheme will include studio, one and two-bedroom apartments and three-bedroom duplexes and houses. The landscaped podium courtyards will sit above undercroft car parking, with electric car charging points and secure bicycle storage included. Additionally, every home comes with private outdoor space in the form of a balcony or terrace and residents can benefit from a private concierge.

Just four minutes’ walk from the nearest Tube, residents will be only half an hour by London Underground from the cultural attractions of South Kensington and Knightsbridge, or riverside walks and café culture at nearby beauty spots such as Kew and Chiswick.

Meanwhile, Hounslow centre itself has seen recent transformation and boasts a range of restaurants, bars and shops, meaning residents may have more reasons to stay closer to home.

Urban life will ‘blend seamlessly’ with Lampton Park’s natural setting, the partners says, with play areas, green open spaces and landscaped areas sitting alongside existing mature and semi-mature trees. The site borders Lampton Park and the new development integrates with the edge of the park, aiming to offer ‘improved permeability’ and access for pedestrians and cyclists.

Full completion date is some way off (2029), but the first completions are due for winter next year.

Greg Hill, deputy chief executive at Hill, commented: “We are delighted to be working in partnership with Notting Hill Genesis to deliver much needed, high-quality new homes for the Hounslow area. The new development is well located, next to Lampton Park and excellent transport links, giving it strong appeal for residents and offering a range of tenures to meet different housing needs. Working in partnership to deliver outstanding new places for people now and in the future is what we do best.”

John Hughes, group director of housing for Notting Hill Genesis, added: “Our first phase has already proven very popular and we’re excited to add more than 200 affordable homes in this second phase, as well as others for private sale. With high-quality homes, ample outdoor space inside the development and Lampton Park on its doorstep, we know it will be in demand among single professionals, couples and families alike.”