Kitchens and cost savings sees Brits opt for serviced apartments over hotels

Kitchens and cost savings sees Brits opt for serviced apartments over hotels


Todays other news
There are some locations offering incentives to British investor buyers...
The market is strong ahead of the April stamp duty...
The PBSA analysis has been undertaken by Knight Frank...
The analysis has been done by Bond Wolfe...


New research by specialist lender Together reveals that there is rising demand for serviced apartments with almost three-quarters of UK adults valuing their benefits over hotels.

Why people want serviced apartments over hotels

According to the study, people would rather stay in serviced apartments so that they can cook in their own kitchen, have space for friends and family, and come and go as they please.

Nearly half (47%) of guests preferred serviced apartments so they can make their own meals, while over a third (34%) feel serviced apartments are more cost-friendly than hotels and 33% like being able to come and go as they please. A quarter like having the extra space to entertain friends and family, instead of what’s offered in a standard-sized hotel room.

Although hoteliers are showing signs of a strong recovery now that most legal restrictions have been lifted after lockdown, two-thirds (67%) of UK adults say there are aspects about hotels they don’t like.

Almost a third (29%) were put off by the expensive cost of hotel bookings and just under a fifth (19%) were worried about noisy neighbours. A further 16% were not impressed by the overall quality of hotel food or having to always dine out when staying away from home.

Impact of lockdown

The survey results follow the fact serviced apartments were permitted to stay open to paying guests throughout the pandemic, whereas much of the hotel and leisure industry was forced to close due to ongoing social distancing restrictions.

The majority of adults use serviced apartments for holidays, but 13% have used them for business travel and 12% for both an event or just due to the ease of lifestyle.

And with a recent study revealing 26% of adults are still unable to picture their pre-pandemic lifestyles returning at any point soon, having an alternative accommodation option for business or leisure is highly valuable.

Marc Goldberg, commercial chief executive officer at Together, comments: “After a year and a half of living with all our ‘at-home comforts’, it’s highly likely the end of lockdown and eventual removal of travel restrictions will result in a shift in the types of accommodation people want to stay in while travelling for business or pleasure.”

Goldberg continues: “We’re on the cusp of a different kind of normal – a hybrid workplace – meaning we’re either less obliged to travel for work, and when we do, can redefine our ‘work space’ if we’re not going to the physical office. In addition, UK holidays are already seeing unprecedented demand this summer, following a similar boom in 2020 which saw nearby residences booked up in popular holiday spots. Whether the trend is here to stay or not, what’s clear is how invaluable serviced apartments are to people before and during the pandemic.”

Share this article ...

Join the conversation: Login and have your say

Want to comment on this story? Our focus is on providing a platform for you to share your insights and views and we welcome contributions. All comments are screened using specialist software and may be reviewed by our editorial team before publication. Property Investor Today reserves the right to edit, withhold or delete comments that violate our guidelines, including those that harass, degrade, or intimidate others. Users who post such content may be banned from commenting.
By commenting, you agree to our Commenting Terms of Use.
Recommended for you
Related Articles
What's the difference between sale prices for cash and mortgaged...
Investors need to plan for a market where rates are...
Rising mortgage rates are affecting residential property lending more than...
House prices rising sustainably (at least until the Budget…)...
Spain’s draconian new tax is already spooking British investors...
The Budget has forced a revision of forecasts for the...
Prices and sales volumes will grow in 2025 despite the...
Recommended for you
Latest Features
There are some locations offering incentives to British investor buyers...
The market is strong ahead of the April stamp duty...
Sponsored Content
As the property industry shifts towards sustainable practices, Inspired Property...
Are you concerned about rising interest rates and their potential...
In the ever-evolving landscape of property investment, staying ahead of...

Send to a friend

In order to send this article to a friend you must first login. Click on the button below to login or sign up.

No one likes pop-ups ...
But while you're here