Five reasons you should never follow interiors trends

Five reasons you should never follow interiors trends

Todays other news
It's based on affordability, commuting convenience, crime rates, school ratings,...
Rightmove has given a detailed analysis of the current UK...
Aviva Investors has grown its Spanish Build To Rent (BTR)...


It can be tempting to jump on the latest interior design trends when renovating your investment property. However, just because Farrow and Ball’s colour of the year is big now, doesn’t mean your tenant or purchaser will feel the same six months to a year down the line. It also doesn’t mean that it will be to their taste.

Instead of focusing on trends, look at what lasts, what’s timeless, what’s practical to an extent but what will also give you a stunning base for you to easily adapt to any trends or client choices with soft furnishings and decorative items.

Here are my top five tips for things to consider that will offer tangible benefit to your property portfolio…

1. Great design never gets old

Trends tend to come and go whereas time-honoured classics are always in style. Architectural interiors don’t tend to date easily and will stand the test of time – keep the structure neutral and it will become part of the building and blend in seamlessly.

However, don’t feel like just because you’re renovating a 200-year-old barn conversion or farmhouse that you must have a traditional kitchen, for instance.

If your taste, or more importantly your client’s taste, is more contemporary, that’s fine. Modern, minimalist furniture, good quality materials, like oak and stainless steel, and neutral colours of black, white and grey will always work well together and won’t date.

The key is to keep all the detailing simple on the doors and frames with clean lines and not too much fuss.

2. It’s better for the environment

The high street and online retailers love to push trends because it helps to boost sales, but this just fuels the throwaway mentality. Iconic items of furniture can be pricey, but they can last for years and weather the storm of multiple tenants.

Plus, if you think of them as one-off purchases, they are comparable to the cost of lots of cheaper items added up over the years. When choosing furniture in particular, look back to the mid-century designers, for example, and the classic pieces of furniture they designed.

Take the Eames Lounge Chair, for instance – this was created in the 1950s but the look is timeless. Bang & Olufsen is another example – while the technology has obviously changed, the style of their equipment hasn’t altered in all the years they’ve been making it and it looks just as good now as it did then.

3. Your bank balance will thank you

Especially when it comes to the big-ticket items in the property, like kitchens and bathrooms, you’ve got to think about longevity.

Just because you’ve seen dark green kitchen cabinetry getting plenty of likes on Instagram and you love the look right now, ask yourself whether your client will be quite so keen on it in five years’ time, and more importantly, if it really suits the space and flow of the house.

Remember avocado bathroom suites? They were the height of cool in the 1970s, but soon became synonymous with bad taste. These are expensive things to redo, and costly in terms of time and inconvenience.

4. You can adapt easily when you have a great background to work with

If you have invested in a quality timeless kitchen and a good quality bathroom, the other items which make a property feel more homely can easily be adapted and changed to suit your potential tenant or future owner.

It’s far easier to style a home for a family then switch to a young corporate couple with throws and well-placed art than it is to change the larger scale and high-priced items.

5. You’ll develop your own statement style

If you’re planning on renovating multiple properties, the chances are you’ll develop your own sense of style that runs throughout your portfolio.

This also helps with cost in the long run, meaning you can buy larger quantities of your chosen paint colours, tiles and flooring which can be used in future builds or renovations.

By sticking to neutral colours and timeless finishes, they’ll work in any home meaning less waste and more re-use.

*David Conlon is founder and head designer of en masse bespoke interiors, specialising in high-end residential projects.

Share this article ...

Join the conversation: Login and have your say

Want to comment on this story? Our focus is on providing a platform for you to share your insights and views and we welcome contributions. All comments are screened using specialist software and may be reviewed by our editorial team before publication. Property Investor Today reserves the right to edit, withhold or delete comments that violate our guidelines, including those that harass, degrade, or intimidate others. Users who post such content may be banned from commenting.
By commenting, you agree to our Commenting Terms of Use.
Recommended for you
Related Articles
The project is over, the renovation finished, the property ready...
With analysis from property lender Together finding that, as of...
International entrepreneur David von Rosen has launched 25 Degrees –...
A new study has uncovered the most profitable garage conversions...
Anthony Joshua, has secured Oman’s most expensive luxury penthouse....
Zoopla expects average UK house prices to increase by 1.5...
Income tax for landlords will rise by 2% across the...
Recommended for you
Latest Features
It's based on affordability, commuting convenience, crime rates, school ratings,...
Sponsored Content
Fresh tax changes, tighter energy efficiency expectations, rising compliance costs...
We buy any type of property – no matter the...

Send to a friend

In order to send this article to a friend you must first login. Click on the button below to login or sign up.