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Could you be a more ethical landlord?

Private sector buy-to-let landlords sometimes get a bad rap from renters, who blame property investors for fuelling a housing boom which has resulted in higher living costs.

This has left many tenants priced out of the housing market in their local area, unable to afford increasing rents let alone consider buying, all while they see property owners continue growing their portfolios.

However, the reality is that nowadays, buy-to-let landlords make up a fundamental part of Britain’s property market. We need landlords to invest in housing precisely because of the fact that people can no longer afford to buy their own homes.


The number of private sector landlords has been on the rise for the past decade and it is estimated that by 2021, the UK will need at least one million new rental properties in order to fuel demand.

In the context of the worsening housing crisis, the balance between profitability and being an ethical landlord is often called into question.

While a clear majority of the UK’s two million private landlords are upstanding individuals, there are ways landlords can go above and beyond to help their tenants.

Being an ethical landlord also comes with added benefits, such as: 

• Happier tenants – and happiness is contagious 

• Tenants stay longer – less hassle of finding new tenants

• Cost reduction – finding and placing new tenants costs money (checks, advertising, letting agency fees etc.), and property vacancy costs money

So here are some areas to reflect on when it comes to ethical rental practice…

Be professional

Have you considered joining a trade body like the National Landlord’s Association (NLA) or the Residential Landlords Association (RLA)?

The support they offer to private sector landlords through comprehensive codes of practice, ethics and legislation is extremely beneficial in ensuring that you are up-to-date with any changes that may affect you or your tenants.

Being in the know is essential to avoid disputes or illegal practice. It is also worth regularly checking your local authority’s standards and criteria to ensure regional compliance.

Be considerate when choosing tenants

Placing people above profitability is often difficult. Some landlords discriminate against tenants on benefits for fear that they may struggle to pay rent.

In some cases, they have gone so far as to clearly specify, ‘no DSS or housing benefit tenants should apply’ in their advertisements.

Roger Harding, head of policy, research and public affairs at Shelter believes that more landlords need to consider letting to people on housing benefit since ‘it's often job loss or an illness that tip families into needing housing benefit for short periods to help get themselves back on their feet. Without a stable place to live, that is almost impossible.’

Contrary to common judgement, tenants on benefits can actually be more reliable in the long-term. They can in fact be more likely to keep on top of rent payments and look after the condition of the property because they often lack alternate options if any problems should arise.

Contracts and flexibility

Research from Shelter shows that over two thirds of tenants would like to stay longer than the six or 12 month Assured Shorthold Tenancy (ASTs) agreement usually offered to them.

While it must be taken into consideration that certain mortgage lenders will not allow landlords to offer long-term ASTs, most landlords are not restricted in this way since they are mortgage-free.

In particular, young families who are looking for stability while their children attend school in the local area are likely to prefer longer rental contracts. Landlords should take this into consideration wherever possible.

If the tenant would prefer a longer contract, it could be worth checking with a mortgage provider regarding the maximum length of ASTs, so that these tenants’ needs could be accommodated.

Rent increases and letting fees

The decision to increase rent can be a sensitive issue to bring up with tenants, especially when they have been renting a property for a long period of time. 

Many property professionals, including Carolyn Uphill, NLA chairman, argue that continuously increasing rents is unethical.

As properties become increasingly unaffordable, current tenants are left with no other option than to leave the property in search of cheaper alternatives. Therefore, when rent increases are necessary, it is suggested that landlords do not increase rents by more than inflation rates, so that current tenants would have the best possible chance of staying in their rented property if they so wished. 

Property maintenance and good landlord-tenant relationships

Landlords should consider whether or not they would be comfortable living in any of their rental properties paying the current rent. If not, they should make any necessary improvements immediately before collecting that month’s rent from the tenants.

Property owners, or respective managers, should also arrange regular visits with tenants in order to monitor the state of their properties and to ensure that damages and necessary repairs do not go unnoticed for longer periods of time.

Many tenants complain of being ignored by their landlord or that they are unable to get in contact when they need to report issues within the property. This communication issue between landlords and tenants is something that modern property management platforms such as Arthur Online address directly.

Using software to manage your properties is a great step towards improving your relationship with every party under the property umbrella, including property owners, property managers, letting agents, contractors and of course, the tenants themselves.

Modern systems enable communication and efficiency between tenants and their respective landlords, facilitating a smooth process of reporting and dealing with repair procedures. 

* Marc Trup is the Founder and CEO of Arthur Online


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